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Strategic Services

Mobile SEO Services to Serve Better User Experience across Mobile Devices

With more searches being performed on mobile devices, optimizing your site for users on smartphones and tablets is more important than ever. Perfecting a mobile-first strategy to ensure website speed, responsiveness, and crawlability will greatly assist in keeping users on your site – and convert them to customers.

What is Mobile SEO?

Mobile optimization is the practice of developing website content and design specific to a mobile device that ensures a positive user experience across all mobile devices. This is done through mobile strategy, development and design that considers current user trends, readability and accessibility, functionality, aesthetics, loading time and intuitive navigation. Speed is a critical element, as 40% of users abandon a website that takes more than 3 seconds to load.

To help you understand the growing need for mobile optimization, as per Statista, worldwide smartphone users have risen to 6.48 billion in 2022. In a shift of mobile-first technology, this practice has become increasingly relevant for both B2B and B2C digital experiences alike. As per the official Google statement, more than 63% of search queries globally now come from mobile devices.

Considering current devices, search, and user’s trend, every business owner needs to plan their marketing strategy accordingly to achieve business objectives.

If your web presence is not currently optimized for mobile, you could be missing out on a huge category of potential site traffic and business growth. Fundamental risks associated with not having a mobile-friendly website may include a drop in organic ranking, a loss in mobile site traffic, an increase in bounce rate and a loss in revenue.

App Store Optimization

App store optimization (ASO) is the process of improving the searchability and conversion rate of an app in the app store. Mobile users are constantly looking for new apps, and with over 3 million to choose from, ASO has become more important than ever. We have used our vast experience and understanding of both app stores and user trends to formulate a unique method for boosting app discoverability over different app stores. Our first-in-class technology and dedicated mobile SEO experts are here to get your app to the top through app store optimization.

At Aumcore, we understand the importance of the mobile experience. To help businesses stay at the top, we develop strategic data-driven solutions that help improve existing websites/Apps to mobile user-friendly. Our approach is to help businesses stay relevant and meet their larger marketing goals in a mobile-first environment with seamless transitions from desktop to mobile. Our mobile SEO services help businesses reach the growing community of mobile users through engaging design and leading innovative technology. Drop us an email to learn how we can help optimize your digital footprint for mobile.

Mobile SEO Services In Action

Case Study

A hot 300% increase of global organic traffic with SEO results as tasty as they sound

HEOS by Denon-SEO
Case Study

Bringing music to the masses with a SEO strategy delivering 5.6X organic traffic to listening consumers

Case Study

A simple way for healthcare providers to access complex resources through a corporate Website design

Case Study

Creating compact brand continuity with Web development combining multiple site functionalities

Innocor Foam Technologies Carpet Cushion
Case Study

An innovative approach to leveraging foam technologies with web development offering a lot of cushion

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Most Frequently Asked Questions (FAQs) about Mobile SEO Services

Why is Mobile SEO important for business?

Mobile optimization ensures that visitors from mobile or smartphones have an experience optimized for their mobile device and takes into consideration website design, website structure, page speed and more to ensure a quality mobile user experience.

What is ASO (App Store Optimization)?

App Store Optimization (ASO) is a tactic that improves an app’s visibility in an app store. App stores rank each app based on a variety of factors. By successfully using optimal keywords, useful images and localized descriptions, you can rank higher and drive more downloads due to that visibility.

Does Google provide priority to mobile-optimized websites?

Yes, as per the Mobile-First Indexing update that came in 2016, Google prefers websites that can function well across all devices: desktop, tablet and mobile. Starting July 1, 2019, mobile-first indexing is enabled by default for all new websites (new to the web or previously unknown to Google Search). So, now, Google provides priority to sites which serve better mobile UX.

How can I check if my website is mobile device friendly or not?

Use the Mobile-Friendly Test tool to know whether your website is mobile device friendly or not.

How does mobile optimization differ from Standard SEO?

Mobile SEO strategies and non-mobile strategies are almost very similar. However, in the case of mobile SEO, you simply need to tailor your strategy so that it caters for mobile users. Mobile SEO normally involves improving mobile UX, optimizing mobile site speed, serving content according to mobile users, etc.