Founded in Japan in 1910, Denon has been producing electronics since the early 20th Century. They have a rich history with high quality components and equipment and are pioneers in the development of digital audio technology. Today, Denon specializes in consumer electronics such as home theatre receivers, headphones, and audio components.
For the busy holiday season Aumcore was tasked to relaunch the previously successful turntable campaign of last spring. Crafting the message in order to connect with the holiday crowd, this version of the turntable campaign has not only gone national, but also regional and dealer specific this time around. With a fully integrated campaign featuring direct mail, banner ads, a landing page, and facebook, Denon has upped the ante. This campaign offers dealers customizable features in order to cater to their business needs.
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